In collaboration with You Sense It, this talk addresses how the field of data driven marketing is increasingly making use of “emotional data” as an important source of detailed shopper behavior insights. And how this concerns both stimuli activation and potential effect prediction.
A collaboration between EMDAA, Emolition, and rethinkIMPACTS for tracking audience response from live events. Using bio sensor feedback and a custom build system we measure, track and analyze reactions to the fashion tech event Aarhus Walks on Water.
At the Aarhus DIGI:TAL we showcase our proof of concept for Emotion Gateway. An emotion tracking system for use in VR-development contexts. Read more about Emotion Gateway under ‘Projects’
Exploring Cultural Big Data was a Summer University course at Aarhus University directed by EMDAA’s Thomas Bjørnsten and Winnie Soon (AU). The course has a focus on developing new tools and methods for understanding cultural experiences in the age of Big Data. Student projects involve neural networks, emotional data, sonification, visualization, and open data exploration.
Keynote talk on the importance and impact of emotion research in the field of Artificial Intelligence. Organized by The Artificial Intelligence Meeting Aarhus.